Website Page Speed Case Study | Employee Time Clocks

The owner of Employee Time Clocks contacted us because he was looking for a WordPress Expert. The website was not performing well, no purchases were getting completed, it was slow loading and had some minor problems with appearance.

Background

EmployeeTimeClocks.net was built to replace an aspx website (Microsoft Active Server Pages). The new website was built with WordPress and uses a custom coded theme and used WooCommerce including multiple Add-Ons and custom coded WooCommerce Templates. The developer of the site is no longer available and problems were cropping up so WPTechGuru was called to take over.

Website Improvement Goals

  1. Improve Page Speed
  2. Solve Problems
  3. Add features to WooCommerce with custom custom coding

Improving Page Speed

The primary problems were errors and unused plugins as well as orphans in the database. Another problem is the site was using multiple optimization and caching plugins.

After backing everything up we updated WordPress Core and all Plugins. We also removed approximately a dozen plugins after determining they were not needed. Then replaced a few plugins with premium plugins licensed by Frank’s Designs. The website was using EWWW Image optimizer which we replaced with WP Smush Pro to improve image optimization even further. The website was using Revolution Slider which was replaced with Soliloquy for faster loading. Once the site was running more smoothly we installed WP Rocket and configured it to work we’ll with a WooCommerce website.

Page Speed Results:

  • The website is much lighter weight; 633KB vs. 2MB
  • The website loads in less than 1.5 seconds vs. 7 – 11 seconds

Employee Time Clocks GTMetrix Report

Problem Solving

  1. We replaced the SSL Certificate and resolved several issues to ensure the entire site is working properly using HTTPS.
  2. The original developer of the website used custom WooCommerce templates. The code was outdated and had to be brought up to date to current standards.
  3. The site was made compatible with PHP 7.1.

Add features to WooCommerce with custom custom coding

Finally we programmed the theme to support several WooCommerce customizations requested by the owner. This was primarily related to the display of single products and special attributes and displaying related products.

Conclusion

This project was an excellent opportunity to demonstrate the broad range of skills and capabilities of WPTechGuru. We welcome your questions.

Custom WordPress Web Design by Frank's Designs, WPTechGuru is a service of Frank's Designs